How Marketing Automation Supports e-Commerce
Retailers constantly develop complex methods of marketing in an attempt to appeal to their target audience. With so many facets
Corporate attitudes and adoption trends of Multichannel and Omnichannel marketing
Advancements in digital technology are causing a seismic shift in consumer purchase behavior. Customers today access multiple channels to execute
A Guide to effective Facebook Ads targeting
With 1.591 billion monthly active users as of January 2016, Facebook has one of the largest user bases of any
Video ads are coming to Pinterest
Pinterest is testing video ads to a small subset of users. Your Pinterest experience is about to get richer and
4 Tips – Marketing Automation
While marketing automation is essential to a company’s survival, 76% of marketers who implemented marketing automation would prefer to restructure
How to Create a Modern Real Estate Sales Funnel
Real estate sales funnels can be exhausting to set up and keep track of. You have so many properties to
6 Marketing tips from the top B2C brands on Pinterest
Pinterest is a growing social channel that has received more attention over the past few years. In our B2C report
4 Ways your business can get started on Instagram
Are you wondering how to use Instagram for business? Have you looked at how others are using it? With the
Facebook Reactions are here: 6 reactions brands might be having right now
Well folks, it finally happened. If you’ve been anywhere near an internet-connected device in the last 48 hours, you know
How marketers are reining in the sales funnel
The sales process, captured by the sales funnel, is no longer as linear as it once was. How can marketing
4 ways to fill the hole in your omni-channel strategy
Marketers are investing in reaching consumers through mobile, but most aren’t focused on creating a holistic experience, and many aren’t
The Complete Guide to Analytics in Digital Marketing
In the vast world that is digital marketing, there’s practically (and arguably) nothing you can’t measure. While this may appear
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