Omnichannel

Consumers today have a lot of options when it comes to choosing the brands they engage with. Given the overwhelming

The promise of omnichannel was that people would connect to a brand digitally or physically and then feel continuity in

It might seem that the marketing industry moves faster than the speed of light at times. It’s true, one of

Omnichannel is set to move front and center as part of customer experience (CX) strategy in 2020. Still a relatively

If you’re like a lot of marketers, you hear omnichannel marketing thrown around all the time. With different definitions per

With today’s consumers demanding a more consistent experience across all of their devices, many companies are crafting omnichannel marketing strategies

Omnichannel is one of the hottest trends in digital marketing, and forward-thinking businesses are looking for ways to integrate these

In today’s experience economy, merchants are facing the complex challenge of providing excellent customer service across multiple touch points, whether it’s

Brands must leverage omnichannel product delivery if they want to have a competitive edge this Christmas, a new report says.

Miss Scarlet, in the kitchen, with a mobile device. Professor Plum, in class, with a laptop computer. It’s like today’s

Succeeding as a multi-channel eCommerce business is challenging, to say the least. And it doesn’t help that there are countless

Omnichannel marketing sounds like a buzzword A clever growth hack to growth hack. But in reality, it’s anything but. It’s

Omnichannel and multichannel may seem similar in diction. In reality, they refer to very different approaches to a marketing strategy

Should you be using omnichannel marketing to boost customer experience? It has now become vital for brands to inject their