10 ultimate Google Analytics tips to boost your digital marketing

We all know how important it is to analyse our marketing campaigns in order to guarantee they are performing. Google

How Pinterest drives online commerce [Infographic]

Right now? I’m supposed to be writing this blog post, but I’m choosing distraction in my usual mind-clearing sanctuary: nestled

Top 2 benefits of Omnichannel retailing

To stay current, brick-and-mortar stores are redefining the in-store experience to make it a more convenient one. Today’s consumers are

Five killer marketing automation tools

Marketing automation [MA] is the digital marketer’s Swiss Army knife. It elegantly displays disparate sources of data—web traffic, social media,

How to create your Facebook Ads strategy

Facebook ads work. Just ask one of the many brands that have used Facebook to successfully connect with their target

Four email optimizations that will increase your click-through rates

Today’s email subscriber is thirsting for a value-packed and personalized experience. Companies that are creating such experiences are earning more

New Facebook, Instagram Ad Units made Social Ad spend jump 50% in Q4 (Report)

Facebook’s newest ad units are working quite well, as Facebook Marketing Partner Kenshoo found that social ad spend among clients

Audience optimization: tools to help Facebook page posts reach the right users

Facebook launched a powerful arsenal of tools to help pages ensure that their posts are being seen by the users who

7 Ways to Get More Blog Traffic From Twitter

Twitter is a great tool for connecting with others, keeping up with the news, and so much more. For bloggers

7 Steps To Creating A Stunning Visual Voice On Instagram

As a social media keynote speaker I do a lot of public speaking on social media, and one of the

The Top-Rated marketing automation software platforms

What are the top-rated marketing automation products for small businesses, mid-market companies, and large enterprises? To find out, TrustRadius examined

How B2B marketers use Facebook to reach customers

Is your business struggling to connect with other businesses on Facebook? Need some ideas to spark your imagination? In this

Merge Social Media and Email for their Combined Benefits

Frequently I get the question, “Which should I use, email marketing or social media marketing?”. Most times I answer both.

The State of Social Media Marketing

Though companies are spending more money on social media marketing, many are still trying to figure out best-in-class strategies and

What happens online in 60 seconds?

With this much social media activity every minute, Content Shock will increase as a challenge for marketers in 2016. Digital media